It started with a “price kitna hai”.
Every Indian creator knows the feeling: a great post drops, the comments fill up with “price?”, “DM me rate”, “kaise order karu,” and there’s no way to keep up by hand. The tools that promised to help were built somewhere else: pricing that scaled in dollars, keyword flows you had to build yourself, and matching that fell apart the moment someone typed in Hinglish.
I’d spent nine years building B2B software: marketing automation, integrations, AI products. And I kept seeing the same gap. The technology to fix this existed. It just hadn’t been pointed at the people who needed it most: India’s creators and small businesses.
So DMflo became the thing I build alongside you, in public. A team of agents that runs your Instagram: flat pricing, your brand’s voice, and fluency in the messy, beautiful mix of how India actually types.
It’s early, and it’s just me for now, which means every decision is made with creators in the room, not a boardroom. If that sounds like your kind of tool, come build it with me.